K-Shaped Recovery – There are two different economies
I always say that it’s hard to change people’s minds because each person interprets...
Use SMB competitive analysis to stand out in the market
In a K-shaped economic recovery, how can I stand out in the market? That...
From on-site to online retail in a new world
Retailers spent the past couple of years investing heavily on in-store experience as a...
Competitor analysis: Dig deeper
As a small business owner, understanding what customers want and keeping up with trends...
Competitive analysis is essential for small businesses
Standing out from the crowd can be a double-edged sword, especially for small businesses...
Expand the power of customer reviews with data analytics
It’s clear that we live in a polarized world and everyone has an opinion...
Main Street vs Wall Street – Different sides of the economy
Fifty years from now, when history books look at 2020, they will have a...
Digital transformation is imperative for small business
Digital transformation is a buzzword in the market right now and for many people...
Strategies to encourage impulse online shopping
Consumer behavior has changed a lot during the pandemic. Before, to induce impulse shopping...
Will the demise of department stores be good for small retailers?
The department store model has been a staple of American retailers for the past...
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